A “typical day” in PR

Tweet
Usually twice a month I receive e-mails from PR students. Some have questions about the industry; others have to interview a practitioner. No matter what type of inquiry I receive, the most common question asked is “can you describe a typical day in public relations?”
The answer is I can’t.
Every day presents a new task. As […]

Technology Addiction Takes Over 21st Century

Tweet
Do PR and marketing pros suffer from an internet problem, addiction or disorder? I wrote a guest post on “Spotlight on Marketing,” a blog by Hong Kong-based marketing consultant & coach, editor, copywriter, performer and healer Kay Ross.
Check it out:  “Technology Addiction Takes Over 21st Century“

The time I said “no”

Tweet
The question: When is it appropriate to say “no” as an intern?
The answer: When you are asked to do something inappropriate.

The question reminds me of a situation I was in almost four years ago when I was interning at a major record label’s publicity department. I helped out with what I thought was real work, […]

A year of blogging about PR and Social Media

Tweet
Today is my one year anniversary of blogging about public relations and social media trends.
I want to take this opportunity to repost some of my favorite blog posts that I have written as well as post your favorites. I’d also like to thank my guest bloggers from this past year (Kay Ross, Daryl James, and […]

Common mistakes new PR pros make

Tweet
You never stop learning in the public relations industry. You can always be a better writer, listener and practitioner. The reason why you are in the position you are today is not just because of YOU. At some point you received help or advice from someone else, whether it was a professor, colleague or mentor.
I […]

An introduction to higher education PR

Tweet
I work in higher education PR. I don’t go to grad school for PR as some of my friends think I do.
I have been working in higher education PR for two years and I still get questions from outsiders about what I do. Since some people don’t understand, I thought I would provide an overview […]

PR Webinars: Helpful or harmful?

Tweet
I receive weekly e-mails about upcoming webinars that are supposed to teach me the newest and best practices in the industry. I’m usually busy (work, work, work) and cannot attend, but in the past year I participated in a handful.
I attended a really good webinar a month or two ago that featured TopRank’s CEO Lee Odden. This was […]

Minor vs. major mistakes in Public Relations

Tweet
It’s never ok to make a mistake in PR. For the purpose of this post, well and reality – let’s say there are minor mistakes and major mistakes. A minor mistake may be an accidental typo. Not a biggie (depending on where the typo is), we all make them once in a while. Hopefully the […]

Can you handle being a No. 1 seed?

Tweet
There are no tips for success or shortcuts in this post. The objective of this post is to make you think. 
It’s March madness time. Not just on the court, but at your job. You are half way between your mid-year and your annual review. It’s time to ask yourself, how have you preformed?  Are you happy […]

PR Students: Research before reaching out

Tweet
Occasionally I receive e-mails from college students who are fans of my blog or have general PR questions. I feel I relate well with college students since I am only two years removed. Most e-mails are some form of the general question, “how can I position myself better to break into the industry?”
Like many PR […]