5 correlations between a digital strategist and a game show contestant

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In late 2010 I was a contestant on “Let’s Make a Deal.” It was one of the most popular television game shows of the 1960’s and 1970’s and now it’s making a comeback. I was on vacation in Las Vegas when I attended a taping that I will remember forever. It wasn’t until recent that […]

A month I’ll never forget

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There has been more change in the last 30 days of my life than most people experience in five years. Since I haven’t updated this blog in ages, I want to use it as an outlet to recap this whirlwind of a month.

Moved to downtown Chicago – The days of an hour plus commute to […]

Brands advertise online presence everywhere

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Links to social media are everywhere. From branded merchandise to bathroom stalls to restaurant receipts. Where is the most creative or unusual place you have seen a brand advertise their social media presence?

Guest Post: Young pros can benefit from freelancing

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Andre Willis is a freelance marketer and full-time job seeker. A native of Missouri, he now resides in Tempe, AZ after graduating from Arizona State University in 2008. Visit AndreWillis.com to read his blog, and follow him on Twitter at twitter.com/andrewillis.
Despite signs of economic recovery, the unemployment rate in the United States is still alarmingly high. […]

Teens sprung by Formspring.me

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Ask your friends anything and remain completely anonymous. Asking questions isn’t a new concept, but Formspring.me (launched in Nov. 2009) has taken this concept and placed it online.
And it’s a hit, especially among teens.
Twenty-five percent of the sites visitors are under the age of 18. The site has averaged over 1 million teen visitors for […]

Vegas hotel makes e-mail marketing mistake

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We never want to make mistakes, but sometimes they’re inevitable. But what about when ten people proof copy and 100,000 people view the mistake? Does it make the mistake even worse?
Below is  an e-mail from Treasure Island in Las Vegas. The e-mail says I can come in and receive ZERO dollars in FREE SLOT PLAY […]

Coupon Web sites hot internet item

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This isn’t anything new. Consumers love deals. Bloggers run the internet. Companies always try to find innovative ways to drive business.
Put all these together and you have one hot internet trend – deals of the day Web sites. Some are the Web sites only offer deals in major U.S. cities, others are internet based.

Groupon.com
BuyWithMe.com
LivingSocial.com
Woot.com

All of […]

Six tips for the job relocation seeker

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Being employed and looking to relocate can be a challenge. As many of you know I relocated to Chicago last month. Here are six tips from my personal experiences that can help you land a new position in another city while still being employed.
1)      Have a Plan – It’s important to have a plan. What […]

Tackling the Transition: From PR student to pro

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I was recently interviewed in an article “From a PR Intern to a PR Professional: Tackling the Transition” for Platform Online Magazine.
Transitioning from intern to a full-time professional can be tough. As I’ve preached many times on this blog before, it’s all about the progress you make. Entry-level employees aren’t expected to be perfect, but you […]

Thoughts on “Social Pollination”

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Social Pollination by Monica O’Brien is an easy to read book that can help small businesses effectively utilize social media. This 224 page book focuses on small businesses, but O’Brien’s book can also be applied to your own personal brand.
A few of the chapters that really stood out to me as a reader were “The […]