Companies pay you to talk and tweet about them

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Attention companies: Kim Kardashian will tweet about your product for a mere $10,000 (per tweet).
Attention companies: If you provide excellent customer service and I enjoy using your product, I’ll do it for free!
I’ve never used Web sites such as PayPerTweet.com or PayPerPost.com, but it’s more and more evident that others do. I think it’s great […]

Getting creative: making a video resume

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More and more people seem to be looking for employment. The unemployment rate in October 2009 was 9.5% of the labor force in the U.S. (14.3% in Michigan!). Job seekers will do anything to be creative and get the attention of a hiring manager. One creative, but not so new way to grab the attention […]

Twitter News: Real or Fake?

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In the past few months, Twitter has been a main source for breaking news. Unfortunately, like news broadcasts, most of the breaking news is negative. The question remains, who can you trust for your news on Twitter?
Some time before Michael Jackson was officially pronounced dead, he was already dead according to the Global Associated News. […]

Can you handle being a No. 1 seed?

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There are no tips for success or shortcuts in this post. The objective of this post is to make you think. 
It’s March madness time. Not just on the court, but at your job. You are half way between your mid-year and your annual review. It’s time to ask yourself, how have you preformed?  Are you happy […]

The week print journalism continued to die…

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In the PR and journalism world, this past week will forever be known as the week that Gannett announced around 2,000 layoffs. Employees of the company were just getting over owners cutting 1,000 jobs a few months earlier when this blow came.  Ten percent of staff at Gannett’s 85 local U.S. publications lost jobs. 
Where will all these […]

A PR Pro’s Social Media Blunder: Rejecting before accepting

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Depending on your organization you could be receiving twenty media calls per day, week, or month. Some of your relationships with journalists are better than others. Some journalists keep coming back to you because you’re a great resource for them. Others are assigned a story about a topic your organization specializes in and you only […]

Social Rudeness: It’s happening

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I recently read Julie Walraven’s blog post, “Are People Getting Ruder? Is it a sign of the times?” and a light bulb turned on in my head. I’ve been witnessing more and more rudeness as social media continues to take over the world.
I’m choosing my words carefully here, I haven’t experienced rudeness towards myself, but I’ve […]

Kudos given when it’s due

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Everyday in PR you have the ability to learn and study other people’s best and worst practices. Why?  b/c our results are usually in the media. On October 22, I noticed two PR tactics that stood out to me.
First, did anyone happen to catch the JetBlue’s blogging crew at the new T5 in JFK? I […]

Why do you practice PR?

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I’ve been thinking about this for a while now and have decided to put my thoughts on the net after recent one sided conversations with fellow practitioners and reading good blog posts such as David Mullen’s post “Are you contagious”  and Valley PR Blog’s post “Going into PR? Give it serious thought…puh-leeze.”
Why do I practice PR? No – […]

The Chronicles of Sarah Palin

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It didn’t even take a week for the first Vice Presidential nominee from the state of Alaska to become the most talked about female on the internet. In the same day, America found out that Sarah Palin’s daughter is five month’s pregnant and her husband once received a DUI. I’m wondering how the Republicans PR […]